Title: Head of Performance Marketing
Primary Skill: Paid Acquistion
Secondary Skill: Social Media Marketing
Seniority: Senior
Years: 5+
Emp Type: Fulltime
Location: Toronto, On site
Client position: 556
Description:
Our client is seeking an experienced Head of Performance Marketing to join their team. This is an exciting opportunity to work with a leading company in the sports betting industry, where innovation and customer experience are top priorities.
About the Role
Our client is looking for a highly skilled professional to lead their performance marketing efforts. The successful candidate will be responsible for developing and executing a paid acquisition strategy that drives growth and revenue for the business. This will involve managing a wide range of channels, including PPC, social media, and other digital platforms.
Key Responsibilities
- Develop and execute a comprehensive paid acquisition strategy across multiple channels
- Manage and optimize customer acquisition campaigns to maximize ROI and improve key performance metrics
- Conduct market research and analyze data to inform marketing decisions and identify new opportunities
- Collaborate with internal teams to ensure alignment and maximize impact
Requirements
Our client is looking for a candidate with:
- 2-5 years of experience in paid acquisition roles, preferably in the sports betting or iGaming industry
- Proven track record of success in managing and optimizing digital marketing campaigns
- Excellent communication and analytical skills
- Ability to work in a fast-paced environment and adapt to changing priorities
What Our Client Offers
- Competitive compensation package with bonus incentives based on performance
- Opportunity to work with a leading company in the sports betting industry
- Collaborative and dynamic work environment
- Professional development and growth opportunities
If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application to our client.
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